Facebook and business are a great mix. Used with respect, it allows for conversation, connection, relationships.
It give your ‘liker’ a chance to get to know you, and it gives you a great opportunity to share and really listen.
However, here’s ’7 Ways to Piss People Off Using Facebook for Business’
And yes, it’s common!
1. Tagging Everyone In Your Sales Visual, Then Again, Then Again, Then Again…
I know you want to everyone to see what you’re putting out, but just uploading a visual of your sales message and then tagging everyone three times is downright rude. Worse is not even adding a message to why you’re tagging them.
2. Inviting People to Find You Bunnies, Crops or ‘Eat at Their Cafe’
If you’re goal is to establish yourself as a trusted expert for your business activities, this won’t work. Keep your personal and business activites separate. How? Set up different lists and use them when posting status updates.
3. Only Blatant Self Promotion
Mix it up, give good content, share useful information. There is a balance.
4. The Like Me Like Me Like Me Updates
Just posting ‘like my page’ is a bit rude, worse is talking about it once a day. Give people a reason to come and like you.
i.e. “Friends, I’ve set up a business page on FB, I would love you to join me. I’ll be sharing (fill in the blank) and offering (fill in the blank). Or share your page update to your personal wall every now and then.
5. Posting the Same Message from Twitter, Ping, Hootsuite, RSS, 3 Blogs and On and On and On
Automation is fantastic, but not when you’ve perhaps set up so many different accounts that they are all posting the same message 5x plus.
Also, did you know that automatically posting Facebook ‘hides’ posts. Don’t believe me?
Eh? Uh? Precisely, cryptic messages are darn annoying. Leaves people going ‘uh, eh’?
7. Lazy Way to Updating
Automated updates 24/7, 365 are noticeable. Why not visit Facebook and take part in the conversation? Plus, Facebook adds more weight to posts and updates that are added manually. This is really noticeable by people that post ‘quotes’, seriously you can get away with it Twitter — but Facebook?
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